It is said that the most significant thing about business is the place. This might have been true in the days before the arrival of the world wide web, but it appears that now, marketing is what decides the success of a business.
Starting a company today is still all about the place, but now it should be about getting your brand to stand out at the most aggressive real estate market: the net. On the internet, attention is a precious resource that everyone is fighting for. This is why marketing has shifted its priority towards internet marketing. Wishpond is one of those products that aims to make online marketing easier and more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an internet marketing solution to take care with all the actions needed to create a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the right marketing tool for you?
Features: How can Wishpond Assist Your Business? G2crowd Wishpond
Build Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a fresh and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components prepared for building include multimedia as photos and videos, and text boxes, in addition to elements that website visitors can interact with such as selection buttons, icons that link to social media sites, and forms. Adding and changing the contents of text boxes just need a double click.
Wishpond also features a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adapt automatically to any size of screen, so users can be sure that the quality of the landing pages are consistent regardless of device used. All landing pages created with this tool are also mobile responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms into Your Landing Page G2crowd Wishpond
Apart from landing page templates, Wishpond also gives users plenty of options when it comes to the look of forms found in the landing page. Aside from the basic text field, users may also include fields for other purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages in order to encourage interaction while keeping the clean and modern appearance of the webpage. The pop-ups available can come in the shape of entry pop-ups that show up after a visitor has arrived on the page, or even ones that activate if visitors scroll down the page or invest a fixed amount of time on it.
Pop-ups can also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to get customers, exit pop-ups are also available. They show up if visitors opt to leave your landing page.
What is better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of the landing page and customize them individually. After creating several landing pages, users can then take advantage of the A/B testing feature that accompanies Wishpond.
A/B testing means that users can fetch and compare data to determine which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to enter data in the types. This is essential for landing pages which aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to input their email addresses and other particulars. In short, A/B testing allows users know which elements and layouts are better than others when it comes to customer engagement.
Data which may be fetched include analytics, which gives an overview on the performance of all marketing campaigns created via Wishpond. This may also be used to know the likelihood that a link is clicked by people of the page.
A/B testing can also let users know how lots of the web site visitors interact and enter data on the forms included on the landing pages. If the visitors allow tracking, then A/B testing can be used to compare the data between visitors.
Manage Contests and Promos G2crowd Wishpond
Contests and promos can help your company collect email addresses and have them subscribe to your newsletter to be able to inform them of future products and promos. Wishpond makes this as easy as creating landing pages: just a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social networking websites such as Facebook. When run on Facebook for example, then people can join contests by giving them an option to subscribe to a newsletter with the email that they provided to make their own accounts, or any email that they desire.
Wishpond can also encourage people to share your content on their social media sites with the inclusion of social networking link icons.
To help design contests and promotions, users can opt pick between the applications within Wishpond. The applications will enable users to quickly create Essay competitions, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Internet Marketing
Apart from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with upgrading and engaging with clients long after their subscription is just as significant.
As is the norm with other marketing tools, Wishpond makes it easy for users to make email campaigns. Users can begin drip campaigns and even private mail effortlessly.
Users can also assign scores to prospects and sort them based on how they perform. In this manner, real-time analytics is possible and consumers can gauge the performance of the campaigns. Users can make emails and other content tailored to suit the activity and demographic of their target audience. This leads to higher conversion rates because of the better targeted, personalized emails.
The Basic program goes for $45 per month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, along with access to the following features:
The Growth plan is $129 a month and can be used by unlimited users to handle up to 1 million clients. It unlocks the complete suit of Wishpond’s attributes and will have an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: G2crowd Wishpond
It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users with their internet marketing: from the brand new start-up to big businesses. I can say that the cost for every plan is reasonable enough for the features and services that they offer.
Overall, Wishpond is a great product. About which plan is best, only you can answer that. However, a good deciding point is the number of clients and customers that your company can accommodate. The Basic plan is more than enough for 1000 customers. Sure, the Pro plan offers more analytics tools as well as the promotions and competition builder all for an additional $33 per month. However, what you get from it is limited by how many clients your business can cater to.
The things that can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users will not find it tough to create the marketing content that they want with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ G2crowd Wishpond
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond incorporate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained from the interaction with mails made with third party email marketing software. The full list of compatible software is on Wishpond’s website.
Q: Could Wishpond be used on already existing sites?
A; Yes. The designs made with Wishpond can be incorporated into sites made with WordPress as well as websites with private domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.