It is said that the most significant thing about business is the place. This could have been true in the days before the advent of the internet, but it seems that today, marketing is what determines the success of a company.
Starting a business today is still all about the location, but now it should be about getting your brand to stick out at the most competitive real estate market: the net. On the world wide web, attention is a precious resource that everybody is fighting for. This is the reason advertising has shifted its priority towards internet marketing. Wishpond is among those products that aims to make online marketing easier and more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an internet advertising solution to take care with all the steps necessary to create a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the perfect marketing tool for you?
Features: How can Wishpond Assist Your Business? Hacking Wishpond
Construct Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a fresh and modern vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components prepared for building include multimedia as photos and videos, and text boxes, in addition to elements that website visitors can interact with such as selection icons, buttons that link to social media sites, and forms. Adding and altering the contents of text boxes simply need a double click.
Wishpond also features a wide number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adapt automatically to any size of display, so users can be sure that the quality of the landing pages are consistent regardless of device used. All landing pages created with this tool are also mobile responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms into Your Landing Page Hacking Wishpond
Apart from landing page templates, Wishpond also gives users a lot of choices when it comes to the look of forms found in the landing page. Aside from the basic text field, users may also include fields for additional purposes like for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages in order to encourage interaction while keeping the clean and modern look of the page. The pop-ups available can come in the shape of entry pop-ups that show up once a visitor has arrived on the page, or even ones that trigger if visitors scroll down the page or invest a set amount of time on it.
Pop-ups can also be set to be triggered once people click on a submit button to act as a confirm button. For final attempts to acquire customers, exit pop-ups are also offered. They appear if visitors opt to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of their landing page and customize them individually. After creating several landing pages, users can then take advantage of the A/B testing feature that accompanies Wishpond.
A/B testing means that consumers can fetch and compare data to see which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to input data in the forms. This is essential for landing pages which aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to input their email addresses and other details. In a nutshell, A/B testing allows users know which elements and designs are better than others when it comes to customer participation.
Data which may be fetched include analytics, which gives an overview on the performance of all marketing campaigns created via Wishpond. This may also be used to understand the likelihood that a link is clicked by people of the page.
A/B testing may also let users know how lots of the web site visitors interact and input data on the forms included on the landing pages. If the visitors allow tracking, then A/B testing may be used to compare the data between people.
Manage Contests and Promos Hacking Wishpond
Contests and promos can help your company collect email addresses and have them subscribe to a newsletter in order to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social networking sites like facebook. When run on Facebook for example, then people can join competitions by giving them an option to subscribe to your newsletter with the email that they provided to make their accounts, or any email that they want.
Wishpond can also encourage people to share your content on their social media sites with the inclusion of social networking link icons.
To help design promotions and contests, users can opt choose between the software within Wishpond. The applications will enable users to quickly create Essay competitions, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Internet Marketing
Aside from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with updating and engaging with clients long after their subscription is just as important.
As is the norm with other marketing tools, Wishpond makes it easy for users to make email campaigns. Users can begin drip campaigns and even personal mail effortlessly.
Users can also assign scores to leads and sort them based on how they perform. In this manner, real-time analytics is possible and users can gauge the performance of the campaigns. Users can make emails and other content tailored to suit the demographic and activity of their target market. This contributes to higher conversion rates due to the better targeted, personalized emails.
The Basic program goes for $45 per month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, as well as access to these features:
The Growth plan is $129 per month and can be used by unlimited users to handle as much as 1 million clients. It unlocks the full suit of Wishpond’s attributes and will come with an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Hacking Wishpond
It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users using their internet marketing: from the brand new start-up to big businesses. I can say that the price for every plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a great product. As to which strategy is best, only you can answer that. However, a good deciding point is that the number of clients and customers that your business can accommodate. The Basic plan is more than sufficient for 1000 customers. Sure, the Pro plan offers more analytics tools and the promotions and contest builder all for an additional $33 per month. But, what you get from it is limited by how many customers your business can cater to.
The things which can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users won’t find it tough to create the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Hacking Wishpond
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond incorporate with other Email Marketing software?
A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained in the interaction with mails made with third party email marketing program. The full list of compatible applications is on Wishpond’s web site.
Q: Could Wishpond be used on already existing websites?
A; Yes. The designs made with Wishpond can be integrated into websites made with WordPress as well as websites with private domains owned by the consumer.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.