It is said that the most significant thing about business is the place. This could have been true in the days before the advent of the world wide web, but it appears that now, marketing is what determines the success of a business.
Starting a company today is still all about the place, but now it ought to be about getting your brand to stick out in the most aggressive real estate market: the net. On the world wide web, attention is a precious resource that everyone is fighting for. This is the reason advertising has shifted its priority towards internet marketing. Wishpond is one of those products that aims to make online marketing easier and more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an internet marketing solution to take care with all the actions necessary to create a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the right marketing tool for you?
Characteristics: How can Wishpond Help Your Business? How to Add a Wishpond Landing Page to a WordPress
Construct Effective Landing Pages
Wishpond makes it easy for users to create landing pages with a fresh and modern vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components prepared for building include multimedia as photos and videos, and text boxes, in addition to elements that website visitors can interact with such as selection buttons, icons which link to social media websites, and forms. Adding and changing the contents of text boxes just need a double click.
Wishpond also features a wide number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of screen, so users can make certain that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also portable responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms into Your Landing Page How to Add a Wishpond Landing Page to a WordPress
Apart from landing page templates, Wishpond also gives users a lot of choices when it comes to the appearance of forms found in the landing page. Aside from the fundamental text field, users may also include fields for other purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of options have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages to be able to encourage interaction while maintaining the modern and clean appearance of the webpage. The pop-ups available can come in the shape of entry pop-ups that appear once a visitor has arrived on the page, or even ones that trigger if visitors scroll down the page or invest a fixed amount of time on it.
Pop-ups can also be set to be triggered once visitors click on a submit button to serve as a confirm button. For final attempts to acquire clients, exit pop-ups will also be available. They show up if visitors decide to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, like other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily create copies of the landing page and customize them individually. After creating several landing pages, users can then benefit from the A/B testing feature that accompanies Wishpond.
A/B testing means that users can fetch and compare data to see which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to enter data in the forms. This is essential for landing pages which aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to enter their email addresses and other details. In a nutshell, A/B testing allows users know which components and designs are better than others when it comes to customer participation.
Data that may be fetched include stats, which gives a summary on the performance of all marketing campaigns created via Wishpond. This can also be used to know the likelihood that a link is clicked by people of the page.
A/B testing may also let users know how lots of the web site visitors interact and enter data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing may be used to compare the data between people.
Manage Contests and Promos How to Add a Wishpond Landing Page to a WordPress
Contests and promos can help your business collect email addresses and have them subscribe to your newsletter in order to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social media sites like facebook. When run on Facebook for example, then people can join contests by giving them an option to subscribe to your newsletter with the email that they provided to create their own account, or any email that they desire.
Wishpond can also encourage people to share your content on their social networking sites with the inclusion of social media link icons.
To help design contests and promotions, users can opt pick between the software within Wishpond. The software will enable users to quickly create Essay competitions, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Aside from making attractive marketing content, part of what makes an effective campaign is consistency. Following through with upgrading and engaging with clients long after their subscription is just as significant.
As is the standard with other marketing tools, Wishpond makes it easy for users to create email campaigns. Users can begin drip campaigns and even personal mail with ease.
Users can also assign scores to prospects and sort them based on how they perform. This way, real-time analytics is possible and users can gauge the performance of their campaigns. Users may make emails and other content tailored to suit the activity and demographic of their target market. This contributes to higher conversion rates because of the better targeted, personalized emails.
The Basic program goes for $45 per month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, as well as access to the following features:
The Growth plan is $129 per month and may be used by unlimited users to manage up to 1 million clients. It unlocks the full suit of Wishpond’s features and will have an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: How to Add a Wishpond Landing Page to a WordPress
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users using their internet marketing: from the brand new start-up to large companies. I can say that the price for every plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a great product. About which strategy is best, only you can answer that. However, a good deciding point is that the number of customers and customers that your business can accommodate. The Basic plan is more than sufficient for 1000 customers. Sure, the Pro program offers more analytics tools as well as the promotions and contest builder all for an extra $33 per month. However, what you get from it’s limited by how many clients your company can cater to.
The things which can be made out of Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users won’t find it hard to create the marketing content that they want with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ How to Add a Wishpond Landing Page to a WordPress
Q: Does Wishpond offer a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond incorporate with other Email Marketing software?
A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained from the interaction with emails made with third party email marketing software. The full list of compatible applications is on Wishpond’s web site.
Q: Could Wishpond be used on already existing sites?
A; Yes. The designs made with Wishpond can be incorporated into sites made with WordPress and even sites with private domains owned by the consumer.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.