They say that the most significant thing about business is the location. This might have been true in the days before the arrival of the internet, but it seems that now, marketing is what determines the success of a business.
Starting a business nowadays is still all about the place, but now it should be about getting your brand to stick out at the most aggressive real estate market: the net. On the world wide web, attention is a valuable resource that everyone is fighting for. This is the reason marketing has changed its priority towards internet marketing. Wishpond is among the products that aims to make online marketing easier and much more effective.
Wishpond is a software company based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an online advertising solution to take care with all the steps needed to make a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the right marketing tool for you?
Characteristics: How can Wishpond Help Your Organization? What is Better Than Wishpond
Construct Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a brand new and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The elements ready for building include multimedia as photos and videos, and text boxes, in addition to elements that site visitors can interact with such as selection icons, buttons which link to social media sites, and forms. Adding and changing the contents of text boxes simply need a double click.
Wishpond also features a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of screen, so users can make certain that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also mobile responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms to Your Landing Page What is Better Than Wishpond
Aside from landing page templates, Wishpond also gives users plenty of choices when it comes to the look of forms found in the landing page. Besides the fundamental text field, users can also include fields for additional purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups can also be added to landing pages to be able to encourage interaction while maintaining the clean and modern look of the page. The pop-ups available can come in the shape of entry pop-ups that appear after a visitor has arrived on the webpage, or even ones that trigger if visitors scroll down the page or invest a set period of time on it.
Pop-ups can also be set to be triggered once people click on a submit button to act as a confirm button. For final attempts to get clients, exit pop-ups are also available. They show up if visitors opt to leave your landing page.
What is better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of the landing page and customize them individually. After creating several landing pages, users may then benefit from the A/B testing quality that comes with Wishpond.
A/B testing means that users can fetch and compare data to determine which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to input data in the types. This is essential for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to input their email addresses and other particulars. In short, A/B testing lets users know which components and layouts are better than others when it comes to visitor participation.
Data that may be fetched include analytics, which provides an overview on the performance of all marketing campaigns created via Wishpond. This can also be used to understand the likelihood that a link is clicked by people of the page.
A/B testing may also let users know how many of the website visitors interact and input data on the forms included on the landing pages. If the visitors allow tracking, then A/B testing may be used to compare the data between people.
Manage Contests and Promos What is Better Than Wishpond
Contests and promos can help your company collect email addresses and have them subscribe to your newsletter in order to inform them of prospective products and promos. Wishpond makes this as easy as creating landing pages: just a few clicks, then drag and drop.
Wishpond lets users ease contests on social networking sites like facebook. When run on Facebook for example, then people can join contests by providing them an option to subscribe to your newsletter with the email that they supplied to make their own accounts, or any email that they desire.
Wishpond can also encourage people to share your content on their social networking sites with the addition of social networking link icons.
To help design contests and promotions, users can opt choose between the software within Wishpond. The applications will enable users to quickly create Essay competitions, Vote contests, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Aside from making attractive marketing content, part of what makes a successful campaign is consistency. Following through with updating and engaging with customers long after their subscription is just as significant.
As is the standard with other marketing tools, Wishpond makes it easy for users to create email campaigns. Users can begin drip campaigns and even personal mail with ease.
Users can also assign scores to leads and sort them based on how they perform. In this manner, real-time analytics is possible and users can gauge the performance of their campaigns. Users may make emails and other content tailored to suit the demographic and activity of their target audience. This contributes to higher conversion rates because of the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, can be used to handle up to 1000 contacts, as well as access to these features:
The Growth plan is $129 a month and may be used by unlimited users to handle up to 1 million clients. It unlocks the full suit of Wishpond’s attributes and will have an implementation and training program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: What is Better Than Wishpond
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users with their online marketing: from the brand new start-up to large businesses. I can say that the cost for each plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a great product. About which strategy is best, only you can answer that. However, a good deciding point is that the number of customers and customers that your company can accommodate. The simple plan is more than enough for 1000 clients. Sure, the Guru program offers more analytics tools and the promotions and competition builder all for an extra $33 per month. But, what you get from it is limited by how many clients your business can cater to.
The things that can be made out of Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users will not find it hard to make the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ What is Better Than Wishpond
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s programs have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained in the interaction with emails made out of third party email marketing software. The entire list of compatible software is on Wishpond’s website.
Q: Can Wishpond be used on already existing websites?
A; Yes. The designs made with Wishpond can be incorporated into websites made with WordPress and even sites with personal domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.