They say that the most important thing about business is the place. This might have been true in the days before the advent of the world wide web, but it appears that now, marketing is what determines the success of a business.
Starting a business nowadays is still all about the location, but now it ought to be about getting your brand to stick out at the most competitive real estate market: the internet. On the world wide web, attention is a precious resource that everyone is fighting for. This is the reason marketing has shifted its priority towards internet marketing. Wishpond is among the products that aims to make online marketing easier and more effective.
Wishpond is a software company based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an online advertising solution to take care with all the actions necessary to create a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the right marketing tool for you?
Characteristics: How can Wishpond Assist Your Business? Wishpond 13 Years
Build Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a brand new and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components ready for building include multimedia as photos and videos, and text boxes, as well as elements that site visitors can interact with such as selection icons, buttons that link to social media websites, and forms. Adding and altering the contents of text boxes just need a double click.
Wishpond also comes with a wide number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of display, so users can make certain that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also portable responsive, and will interact perfectly with mobile devices.
Insert Pop-ups and Forms into Your Landing Page Wishpond 13 Years
Aside from landing page templates, Wishpond also gives users a lot of options when it comes to the appearance of forms found in the landing page. Aside from the basic text field, users can also include fields for additional purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages to be able to encourage interaction while maintaining the modern and clean appearance of the webpage. The pop-ups available can come in the shape of entry pop-ups that appear once a visitor has arrived on the webpage, or even ones that activate if visitors scroll down the page or invest a set period of time on it.
Pop-ups can also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to get clients, exit pop-ups will also be offered. They show up if visitors opt to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, like other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily create copies of the landing page and customize them individually. After creating several landing pages, users may then take advantage of the A/B testing quality that accompanies Wishpond.
A/B testing means that consumers can fetch and compare data to see which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to enter data in the forms. This is essential for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to enter their email addresses and other details. In short, A/B testing allows users know which elements and designs are better than others when it comes to visitor engagement.
Data which can be fetched include stats, which provides an overview on the performance of all marketing campaigns generated via Wishpond. This can also be used to know the likelihood that a link is clicked by people of the page.
A/B testing may also let users know how many of the website visitors interact and enter data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing may be used to compare the data between people.
Manage Contests and Promos Wishpond 13 Years
Contests and promos can help your business collect email addresses and have them subscribe to your newsletter in order to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social media websites like facebook. When run on Facebook for example, then people can join competitions by giving them an option to subscribe to a newsletter with the email that they supplied to create their account, or any email that they desire.
Wishpond can also encourage visitors to share your content on their social networking sites with the inclusion of social networking link icons.
To help design promotions and contests, users can opt pick between the software within Wishpond. The software will enable users to quickly create Essay contests, Vote competitions, Video contests, Referral competitions, and even Sweepstakes.
Automate Your Internet Marketing
Apart from making attractive advertising content, part of what makes an effective campaign is consistency. Following through with updating and engaging with customers long after their subscription is just as important.
As is the standard with other marketing tools, Wishpond makes it easy for users to make email campaigns. Users can begin drip campaigns and even private mail with ease.
Users can also assign scores to leads and sort them based on how they perform. This way, real-time analytics is possible and users can gauge the performance of their campaigns. Users can make emails and other content tailored to suit the activity and demographic of their target market. This contributes to higher conversion rates due to the better targeted, personalized emails.
The Basic plan goes for $45 per month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, as well as access to these features:
The Growth plan is $129 a month and may be used by unlimited users to handle up to 1 million clients. It unlocks the full suit of Wishpond’s attributes and will have an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond 13 Years
It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users with their internet marketing: from the brand new start-up to big businesses. I can say that the price for every plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a great product. As to which strategy is best, only you can answer that. But, a great deciding point is the number of clients and customers that your business can accommodate. The simple plan is more than sufficient for 1000 customers. Sure, the Guru program offers more analytics tools as well as the promotions and competition builder all for an additional $33 per month. However, what you get from it is limited by how many clients your company can cater to.
The things which can be made with Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users won’t find it hard to make the marketing content that they want with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond 13 Years
Q: Does Wishpond offer a free trial?
A: Yes. All 3 of Wishpond’s programs have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained from the interaction with emails made out of third party email marketing software. The full list of compatible applications is on Wishpond’s web site.
Q: Can Wishpond be used on already existing websites?
A; Yes. The designs made with Wishpond can be integrated into websites made with WordPress as well as sites with private domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.