They say that the most significant thing about business is the location. This might have been true in the days before the advent of the internet, but it appears that now, marketing is what decides the success of a company.
Starting a business today is still all about the location, but now it ought to be about getting your brand to stick out at the most competitive real estate market: the net. On the world wide web, attention is a precious resource that everybody is fighting for. This is why marketing has shifted its priority towards online marketing. Wishpond is one of those products that aims to make online marketing easier and more effective.
Wishpond is a software company based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new applications on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an online marketing solution to take care with all the actions needed to make a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the perfect marketing tool for you?
Characteristics: How can Wishpond Help Your Business? Wishpond Academy Photo Contest
Build Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a fresh and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The elements ready for building include multimedia as photos and videos, and text boxes, as well as elements that website visitors can interact with such as selection icons, buttons which link to social media websites, and forms. Adding and altering the contents of text boxes simply need a double click.
Wishpond also comes with a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the user likes to. The included templates also adjust automatically to any size of display, so users can make certain that the quality of the landing pages are consistent regardless of device used. All landing pages created with this tool are also portable responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms into Your Landing Page Wishpond Academy Photo Contest
Aside from landing page templates, Wishpond also gives users a lot of options when it comes to the appearance of forms found in the landing page. Besides the basic text field, users can also include fields for other purposes like for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages in order to encourage interaction while keeping the clean and modern appearance of the webpage. The pop-ups available can come in the shape of entry pop-ups that show up after a visitor has arrived on the page, or even ones that trigger if visitors scroll down the page or spend a fixed amount of time on it.
Pop-ups may also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to acquire clients, exit pop-ups are also available. They appear if visitors opt to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, like other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of their landing page and customize them individually. After creating several landing pages, users may then benefit from the A/B testing feature that accompanies Wishpond.
A/B testing means that users can draw and compare data to determine which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to enter data in the forms. This is important for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to input their email addresses and other particulars. In a nutshell, A/B testing lets users know which elements and designs are better than others when it comes to customer engagement.
Data that may be fetched include analytics, which provides an overview on the performance of all marketing campaigns generated via Wishpond. This can also be used to know the likelihood that a link is clicked by people of the page.
A/B testing can also let users know how lots of the web site visitors interact and input data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing can be used to compare the data between visitors.
Manage Contests and Promos Wishpond Academy Photo Contest
Contests and promos can help your business collect email addresses and have them subscribe to a newsletter in order to inform them of prospective products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social media sites such as Facebook. When run on Facebook for example, then people can join competitions by giving them an option to subscribe to a newsletter with the email that they supplied to create their own account, or any email that they want.
Wishpond can also encourage people to share your content on their social networking sites with the inclusion of social networking link icons.
To help design promotions and contests, users can opt pick between the software within Wishpond. The software will enable users to quickly create Essay competitions, Vote contests, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Internet Marketing
Aside from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with updating and engaging with customers long after their subscription is just as important.
As is the standard with other marketing tools, Wishpond makes it simple for users to create email campaigns. Users can start drip campaigns and even personal mail with ease.
Users can also assign scores to leads and sort them based on how they perform. In this manner, real-time analytics is possible and users can gauge the performance of the campaigns. Users can make emails and other content tailored to suit the demographic and activity of their target audience. This leads to higher conversion rates because of the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, may be used to handle up to 1000 contacts, along with access to the following features:
The Growth plan is $129 a month and may be used by unlimited users to handle as much as 1 million clients. It unlocks the full suit of Wishpond’s attributes and will have an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Academy Photo Contest
It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users using their internet marketing: from the fresh start-up to big companies. I can say that the price for every plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a excellent product. About which plan is best, only you can answer that. However, a good deciding point is that the number of customers and customers that your business can accommodate. The Basic plan is more than enough for 1000 customers. Sure, the Guru plan offers more analytics tools and the promotions and competition builder all for an additional $33 per month. But, what you get from it’s limited by how many clients your business can cater to.
The things which can be made with Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users will not find it tough to create the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Academy Photo Contest
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with emails made out of third party email marketing program. The full list of compatible software is on Wishpond’s web site.
Q: Can Wishpond be used on already existing sites?
A; Yes. The designs made with Wishpond can be integrated into sites made with WordPress as well as websites with private domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.