They say that the most significant thing about business is the place. This could have been true in the days before the advent of the world wide web, but it seems that today, marketing is what determines the success of a business.
Starting a company nowadays is still all about the place, but now it ought to be about getting your brand to stick out at the most aggressive real estate market: the internet. On the internet, attention is a valuable resource that everyone is fighting for. This is why marketing has changed its priority towards internet marketing. Wishpond is among the products that aims to make online marketing easier and more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new applications on the rise to establish themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an internet advertising solution to take care with all the actions needed to create a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the right marketing tool for you?
Features: How can Wishpond Assist Your Business? Wishpond Contest Platform Review
Build Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a brand new and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The elements prepared for building include multimedia as photos and videos, and text boxes, as well as elements that site visitors can interact with such as selection buttons, icons which link to social media sites, and forms. Adding and changing the contents of text boxes just need a double click.
Wishpond also features a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adapt automatically to any size of screen, so users can make certain that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also portable responsive, and will interact perfectly with mobile devices.
Add Pop-ups and Forms into Your Landing Page Wishpond Contest Platform Review
Apart from landing page templates, Wishpond also gives users plenty of options when it comes to the appearance of forms found in the landing page. Aside from the fundamental text field, users can also include fields for other purposes like for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages to be able to encourage interaction while keeping the clean and modern look of the page. The pop-ups available can come in the shape of entry pop-ups that appear once a visitor has arrived on the page, or even ones that activate if visitors scroll down the page or spend a fixed period of time on it.
Pop-ups can also be set to be triggered once people click on a submit button to serve as a confirm button. For final attempts to get customers, exit pop-ups will also be available. They show up if visitors decide to leave your landing page.
What is better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of their landing page and customize them individually. After creating several landing pages, users can then take advantage of the A/B testing feature that accompanies Wishpond.
A/B testing means that users can fetch and compare data to determine which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to input data in the forms. This is essential for landing pages which aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to enter their email addresses and other details. In short, A/B testing allows users know which components and designs are better than others when it comes to visitor engagement.
Data which may be fetched include stats, which gives an overview on the performance of all marketing campaigns generated via Wishpond. This may also be used to understand the likelihood that a link is clicked by people of the page.
A/B testing may also let users know how lots of the website visitors interact and enter data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing may be used to compare the data between people.
Manage Contests and Promos Wishpond Contest Platform Review
Contests and promos can help your business collect email addresses and have them subscribe to your newsletter in order to inform them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social networking websites such as Facebook. When run on Facebook for example, then people can join competitions by providing them an option to subscribe to a newsletter with the email that they provided to create their accounts, or any email that they want.
Wishpond can also encourage people to share your articles on their social media sites with the addition of social networking link icons.
To help design contests and promotions, users can opt choose between the software within Wishpond. The software will enable users to quickly create Essay contests, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Apart from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with upgrading and engaging with clients long after their subscription is just as significant.
As is the standard with other marketing tools, Wishpond makes it simple for users to make email campaigns. Users can begin drip campaigns and even personal mail effortlessly.
Users can also assign scores to leads and sort them based on how they perform. This way, real-time analytics is possible and consumers can gauge the performance of their campaigns. Users may make emails and other content tailored to suit the activity and demographic of their target audience. This contributes to higher conversion rates because of the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, may be used to handle up to 1000 contacts, along with access to these features:
The Growth plan is $129 per month and may be used by unlimited users to handle as much as 1 million clients. It unlocks the full suit of Wishpond’s attributes and will come with an implementation and training program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Contest Platform Review
It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users using their internet marketing: from the fresh start-up to large companies. I can say that the price for every plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a great product. As to which strategy is best, only you can answer that. However, a good deciding point is the number of clients and customers that your company can accommodate. The simple plan is more than enough for 1000 clients. Sure, the Guru plan offers more analytics tools and the promotions and competition builder all for an extra $33 per month. However, what you get from it is limited by how many customers your business can cater to.
The things that can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users won’t find it hard to make the marketing content that they want with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Contest Platform Review
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained in the interaction with emails made out of third party email marketing program. The entire list of compatible software is on Wishpond’s website.
Q: Could Wishpond be used on already existing sites?
A; Yes. The designs made with Wishpond can be integrated into websites made with WordPress and even websites with private domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond Works with Windows, Mac, and Linux.