Wishpond Docs

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They say that the most important thing about business is the location. This could have been true in the days before the arrival of the internet, but it seems that today, marketing is what determines the success of a company.

Starting a business today is still all about the location, but now it should be about getting your brand to stick out in the most aggressive real estate market: the net. On the internet, attention is a precious resource that everyone is fighting for. This is why advertising has shifted its priority towards internet marketing. Wishpond is one of those products that aims to make online marketing easier and much more effective.

Wishpond is a software company based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to set themselves in their respective categories.

With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an internet advertising solution to take care with all the actions needed to make a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the right marketing tool for you?

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Characteristics: How can Wishpond Assist Your Business? Wishpond Docs

Construct Effective Landing Pages

Wishpond makes it easy for users to make landing pages with a fresh and contemporary vibe. Programming knowledge is not necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.

The components prepared for building include multimedia as photos and videos, and text boxes, in addition to elements that site visitors can interact with such as selection icons, buttons which link to social media sites, and forms. Adding and altering the contents of text boxes just need a double click.

Wishpond also comes with a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of screen, so users can make certain that the quality of the landing pages are consistent regardless of device used. All landing pages created with this tool are also portable responsive, and will interact flawlessly with mobile devices.

Those with knowledge on CSS and Javascript programming may utilize the landing page builder’s advanced CSS and Javascript editor. This provides for more comprehensive landing page personalization. To provide a landing page a much more stylish finish, Wishpond makes it effortless to generate a Parallax effect for landing pages. The Parallax effect is that smooth, subtle effect that makes it seem that images are shifting, far from what’s possible with GIFs.

Add Pop-ups and Forms to Your Landing Page Wishpond Docs

Apart from landing page templates, Wishpond also gives users a lot of options when it comes to the look of forms found in the landing page. Aside from the basic text field, users may also include fields for other purposes like for:

  • Uploading files and documents;
  • Drop down menus to make a list of options have a cleaner look;
  • and checkboxes and radio buttons.

Pop-ups may also be added to landing pages in order to encourage interaction while maintaining the clean and modern appearance of the page. The pop-ups available can come in the form of entry pop-ups that appear once a visitor has arrived on the webpage, or even ones that trigger if visitors scroll down the page or spend a fixed amount of time on it.

Pop-ups may also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to acquire clients, exit pop-ups will also be offered. They appear if visitors decide to leave your landing page.

What is better is that pop-ups can be added to other pages of the user’s websites.

Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.

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Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance

We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily create copies of the landing page and customize them individually. After creating several landing pages, users can then take advantage of the A/B testing quality that accompanies Wishpond.

A/B testing means that consumers can draw and compare data to determine which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to enter data in the types. This is essential for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to input their email addresses and other details. In a nutshell, A/B testing allows users know which elements and layouts are better than others when it comes to customer participation.

Data that may be fetched include stats, which gives a summary on the performance of all marketing campaigns created via Wishpond. This may also be used to understand the likelihood that a link is clicked by visitors of the page.

A/B testing may also let users know how many of the web site visitors interact and enter data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing may be used to compare the data between people.

Manage Contests and Promos Wishpond Docs

Contests and promos can help your company collect email addresses and have them subscribe to your newsletter in order to inform them of future products and promos. Wishpond makes this as easy as creating landing pages: just a few clicks, then drag and drop.

Wishpond lets users facilitate contests on social media sites such as Facebook. When run on Facebook for example, then people can join contests by giving them an option to subscribe to a newsletter with the email that they supplied to make their own accounts, or any email that they desire.

Wishpond can also encourage visitors to share your content on their social media sites with the addition of social networking link icons.

To help design promotions and contests, users can opt choose between the applications within Wishpond. The software will enable users to quickly create Essay competitions, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.

Automate Your Online Marketing

Apart from making attractive advertising content, part of what makes an effective campaign is consistency. Following through with updating and engaging with customers long after their subscription is just as important.

As is the standard with other marketing tools, Wishpond makes it simple for users to make email campaigns. Users can start drip campaigns and even private mail with ease.

Users can also assign scores to leads and sort them based on how they perform. This way, real-time analytics is possible and users can gauge the performance of their campaigns. Users may make emails and other content tailored to suit the activity and demographic of their target market. This contributes to higher conversion rates due to the better targeted, personalized emails.

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Pricing

The Basic plan goes for $45 a month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, as well as access to these features:

Marketing automation

Website popups

Landing pages

Forms

The Pro program goes for $78 per month and can be used by 5 users to handle 2500 contacts. It has all of the characteristics of the basic plan but offers more customization with CSS and Javascript, A/B testing, promotions and contests, and direct management.

The Growth plan is $129 a month and may be used by unlimited users to manage as much as 1 million clients. It unlocks the full suit of Wishpond’s features and will come with an implementation and coaching program.

Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?

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Final Thoughts: Wishpond Docs

It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users with their internet marketing: from the brand new start-up to big companies. I can say that the price for every plan is reasonable enough for the features and services that they offer.

Overall, Wishpond is a great product. As to which strategy is best, only you can answer that. However, a good deciding point is that the number of customers and customers that your business can accommodate. The simple plan is more than sufficient for 1000 customers. Sure, the Guru plan offers more analytics tools as well as the promotions and contest builder all for an additional $33 per month. But, what you get from it’s limited by how many clients your business can cater to.

The things which can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users won’t find it tough to make the marketing content that they need with Wishpond.

I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!

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FAQ Wishpond Docs

Q: Does Wishpond offer a free trial?

A: Yes. All 3 of Wishpond’s programs have a 14-day free trial.

Q: Does Wishpond integrate with other Email Marketing software?

A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with mails made with third party email marketing software. The full list of compatible software is on Wishpond’s website.

Q: Could Wishpond be used on already existing sites?

A; Yes. The designs made out of Wishpond can be incorporated into sites made with WordPress and even websites with personal domains owned by the consumer.

Q: Is Wishpond compatible with Linux?

A: Yes. Wishpond is compatible with Windows, Mac, and Linux.

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