It is said that the most important thing about business is the place. This might have been true in the days before the advent of the world wide web, but it appears that today, marketing is what determines the success of a company.
Starting a business today is still all about the place, but now it should be about getting your brand to stick out at the most competitive real estate market: the internet. On the world wide web, attention is a precious resource that everybody is fighting for. This is why marketing has shifted its priority towards internet marketing. Wishpond is one of the products that aims to make online marketing easier and more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an online marketing solution to take care with all the actions needed to make a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the perfect marketing tool for you?
Features: How can Wishpond Help Your Business? Wishpond Facebook
Build Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a fresh and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The elements prepared for building include multimedia as photographs and videos, and text boxes, as well as elements that site visitors can interact with such as selection icons, buttons that link to social media sites, and forms. Adding and changing the contents of text boxes just need a double click.
Wishpond also comes with a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of screen, so users can be sure that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also portable responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms into Your Landing Page Wishpond Facebook
Aside from landing page templates, Wishpond also gives users plenty of options when it comes to the appearance of forms found in the landing page. Aside from the basic text field, users can also include fields for additional purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of options have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages in order to encourage interaction while maintaining the clean and modern appearance of the page. The pop-ups available can come in the form of entry pop-ups that appear once a visitor has arrived on the page, or even ones that activate if visitors scroll down the page or spend a fixed period of time on it.
Pop-ups may also be set to be triggered once visitors click on a submit button to serve as a confirm button. For final attempts to get customers, exit pop-ups are also offered. They show up if visitors opt to leave your landing page.
What is better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, like other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily create copies of their landing page and customize them individually. After creating several landing pages, users can then benefit from the A/B testing quality that accompanies Wishpond.
A/B testing means that users can draw and compare data to determine which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to input data in the forms. This is important for landing pages which aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to input their email addresses and other particulars. In short, A/B testing lets users know which components and designs are better than others when it comes to visitor engagement.
Data that may be fetched include stats, which provides a summary on the performance of all marketing campaigns created via Wishpond. This can also be used to understand the likelihood that a link is clicked by visitors of the page.
A/B testing may also let users know how many of the website visitors interact and input data on the forms included on the landing pages. If the visitors allow tracking, then A/B testing can be used to compare the data between people.
Manage Contests and Promos Wishpond Facebook
Contests and promos can help your company collect email addresses and have them subscribe to your newsletter to be able to inform them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users ease contests on social networking sites like facebook. When run on Facebook for example, then people can join contests by providing them an option to subscribe to a newsletter with the email that they provided to create their own accounts, or any email that they want.
Wishpond can also encourage visitors to share your articles on their social networking sites with the inclusion of social networking link icons.
To help design contests and promotions, users can opt pick between the software within Wishpond. The applications will enable users to quickly create Essay competitions, Vote contests, Video contests, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Apart from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with updating and engaging with clients long after their subscription is just as important.
As is the standard with other marketing tools, Wishpond makes it easy for users to make email campaigns. Users can begin drip campaigns and even personal mail with ease.
Users can also assign scores to prospects and sort them based on how they perform. This way, real-time analytics is possible and consumers can gauge the performance of the campaigns. Users may make emails and other content tailored to suit the demographic and activity of their target market. This contributes to higher conversion rates because of the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, can be used to handle up to 1000 contacts, along with access to these features:
The Growth plan is $129 per month and can be used by unlimited users to handle up to 1 million clients. It unlocks the full suit of Wishpond’s attributes and will come with an implementation and training program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Facebook
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users with their online marketing: from the brand new start-up to large businesses. I can say that the price for every plan is reasonable enough for the features and services that they offer.
Overall, Wishpond is a great product. As to which strategy is best, only you can answer that. However, a good deciding point is the number of clients and customers that your business can accommodate. The Basic plan is more than enough for 1000 clients. Sure, the Pro program offers more analytics tools and the promotions and competition builder all for an additional $33 per month. However, what you get from it’s limited by how many customers your company can cater to.
The things which can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users won’t find it tough to create the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Facebook
Q: Does Wishpond offer a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with emails made out of third party email marketing program. The full list of compatible applications is on Wishpond’s web site.
Q: Could Wishpond be used on already existing websites?
A; Yes. The designs made with Wishpond can be integrated into websites made with WordPress and even sites with personal domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond Works with Windows, Mac, and Linux.