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It is said that the most significant thing about business is the location. This might have been true in the days before the arrival of the world wide web, but it appears that today, marketing is what determines the success of a business.

Starting a business nowadays is still all about the location, but now it ought to be about getting your brand to stand out in the most aggressive real estate market: the net. On the internet, attention is a precious resource that everybody is fighting for. This is the reason marketing has shifted its priority towards online marketing. Wishpond is one of those products that aims to make online marketing easier and more effective.

Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.

With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an internet marketing solution to take care with all the steps necessary to create a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the right marketing tool for you?

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Features: How can Wishpond Help Your Business? Wishpond Instagram

Build Effective Landing Pages

Wishpond makes it easy for users to create landing pages with a brand new and contemporary vibe. Programming knowledge is not necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.

The elements ready for building include multimedia as photographs and videos, and text boxes, as well as elements that site visitors can interact with such as selection icons, buttons that link to social media websites, and forms. Adding and altering the contents of text boxes just need a double click.

Wishpond also comes with a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of display, so users can be sure that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also mobile responsive, and will interact perfectly with mobile devices.

Those with knowledge on CSS and Javascript programming can utilize the landing page builder’s advanced CSS and Javascript editor. This provides for more comprehensive landing page customization. To give a landing page a much more stylish end, Wishpond makes it effortless to generate a Parallax effect for landing pages. The Parallax effect is that smooth, subtle effect which makes it seem that pictures are moving, far from what is possible with GIFs.

Insert Pop-ups and Forms into Your Landing Page Wishpond Instagram

Apart from landing page templates, Wishpond also gives users a lot of options when it comes to the look of forms found in the landing page. Besides the fundamental text field, users can also include fields for additional purposes such as for:

  • Uploading files and documents;
  • Drop down menus to make a list of alternatives have a cleaner look;
  • and checkboxes and radio buttons.

Pop-ups may also be added to landing pages to be able to encourage interaction while maintaining the clean and modern look of the page. The pop-ups available can come in the shape of entry pop-ups that appear once a visitor has arrived on the page, or even ones that trigger if visitors scroll down the page or invest a fixed amount of time on it.

Pop-ups can also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to get customers, exit pop-ups are also available. They appear if visitors opt to leave your landing page.

What is better is that pop-ups can be added to other pages of the user’s websites.

Adding forms and pop-ups are also drag and drop, like other elements of the landing page.

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Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance

We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of their landing page and customize them individually. After creating several landing pages, users may then benefit from the A/B testing feature that comes with Wishpond.

A/B testing means that users can fetch and compare data to determine which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to input data in the forms. This is important for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to input their email addresses and other particulars. In short, A/B testing lets users know which components and designs are better than others when it comes to customer participation.

Data which may be fetched include analytics, which provides a summary on the performance of all marketing campaigns generated via Wishpond. This can also be used to know the likelihood that a link is clicked by people of the page.

A/B testing may also let users know how many of the website visitors interact and input data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing can be used to compare the data between visitors.

Manage Contests and Promos Wishpond Instagram

Contests and promos can help your business collect email addresses and have them subscribe to your newsletter to be able to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.

Wishpond lets users facilitate contests on social media sites like facebook. When run on Facebook for example, then people can join competitions by providing them an option to subscribe to a newsletter with the email that they supplied to make their account, or any email that they want.

Wishpond can also encourage people to share your content on their social networking sites with the addition of social networking link icons.

To help design contests and promotions, users can opt choose between the software within Wishpond. The software will enable users to quickly create Essay competitions, Vote contests, Video contests, Referral competitions, and even Sweepstakes.

Automate Your Internet Marketing

Apart from making attractive advertising content, part of what makes an effective campaign is consistency. Following through with updating and engaging with customers long after their subscription is just as significant.

As is the norm with other marketing tools, Wishpond makes it easy for users to make email campaigns. Users can begin drip campaigns and even private mail effortlessly.

Users can also assign scores to prospects and sort them based on how they perform. In this manner, real-time analytics is possible and users can gauge the performance of the campaigns. Users may make emails and other content tailored to suit the activity and demographic of their target audience. This leads to higher conversion rates because of the better targeted, personalized emails.

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Pricing

The Basic plan goes for $45 a month for 1 user and includes free email and live chat, can be used to handle up to 1000 contacts, as well as access to the following features:

Marketing automation

Website popups

Landing pages

Forms

The Pro program goes for $78 per month and may be used by 5 users to manage 2500 contacts. It has all the features of this basic plan but offers more customization with CSS and Javascript, A/B testing, promotions and contests, and direct management.

The Growth plan is $129 per month and can be used by unlimited users to manage as much as 1 million clients. It unlocks the full suit of Wishpond’s features and will have an implementation and coaching program.

Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?

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Final Thoughts: Wishpond Instagram

It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users using their online marketing: from the brand new start-up to big companies. I can say that the price for every plan is reasonable enough for the features and services that they offer.

Overall, Wishpond is a excellent product. About which plan is best, only you can answer that. But, a good deciding point is the number of customers and customers that your company can accommodate. The simple plan is more than sufficient for 1000 customers. Sure, the Guru plan offers more analytics tools and the promotions and contest builder all for an extra $33 per month. However, what you get from it is limited by how many clients your business can cater to.

The things which can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users won’t find it tough to create the marketing content that they need with Wishpond.

I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!

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FAQ Wishpond Instagram

Q: Does Wishpond offer a free trial?

A: Yes. All 3 of Wishpond’s programs have a 14-day free trial.

Q: Does Wishpond integrate with other Email Marketing software?

A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained from the interaction with mails made with third party email marketing software. The entire list of compatible software is on Wishpond’s website.

Q: Could Wishpond be used on already existing sites?

A; Yes. The designs made with Wishpond can be incorporated into sites made with WordPress and even sites with private domains owned by the consumer.

Q: Is Wishpond compatible with Linux?

A: Yes. Wishpond is compatible with Windows, Mac, and Linux.

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