It is said that the most important thing about business is the location. This could have been true in the days before the advent of the internet, but it appears that today, marketing is what decides the success of a business.
Starting a business today is still all about the place, but now it ought to be about getting your brand to stick out in the most competitive real estate market: the net. On the world wide web, attention is a valuable resource that everybody is fighting for. This is why advertising has changed its priority towards online marketing. Wishpond is among the products that aims to make online marketing easier and much more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new applications on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an online marketing solution to take care with all the actions needed to make a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the perfect marketing tool for you?
Characteristics: How can Wishpond Assist Your Business? Wishpond Like Gating
Construct Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a fresh and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The elements prepared for building include multimedia as photos and videos, and text boxes, in addition to elements that website visitors can interact with such as selection buttons, icons that link to social media sites, and forms. Adding and altering the contents of text boxes simply need a double click.
Wishpond also features a wide number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the user likes to. The included templates also adjust automatically to any size of screen, so users can be sure that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also mobile responsive, and will interact flawlessly with mobile devices.
Insert Pop-ups and Forms into Your Landing Page Wishpond Like Gating
Aside from landing page templates, Wishpond also gives users a lot of choices when it comes to the look of forms found in the landing page. Aside from the fundamental text field, users can also include fields for other purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages to be able to encourage interaction while maintaining the modern and clean look of the page. The pop-ups available can come in the form of entry pop-ups that appear after a visitor has arrived on the webpage, or even ones that trigger if visitors scroll down the page or invest a set period of time on it.
Pop-ups may also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to acquire clients, exit pop-ups will also be offered. They appear if visitors decide to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, like other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily create copies of the landing page and customize them individually. After creating several landing pages, users can then take advantage of the A/B testing quality that comes with Wishpond.
A/B testing means that users can draw and compare data to see which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to enter data in the types. This is essential for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to enter their email addresses and other particulars. In a nutshell, A/B testing lets users know which elements and designs are better than others when it comes to visitor participation.
Data which may be fetched include analytics, which provides a summary on the performance of all marketing campaigns created via Wishpond. This may also be used to know the likelihood that a link is clicked by visitors of the page.
A/B testing can also let users know how lots of the website visitors interact and input data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing can be used to compare the data between visitors.
Manage Contests and Promos Wishpond Like Gating
Contests and promos can help your company collect email addresses and have them subscribe to your newsletter in order to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: just a few clicks, then drag and drop.
Wishpond lets users ease contests on social media websites like facebook. When run on Facebook for example, then people can join competitions by providing them an option to subscribe to a newsletter with the email that they supplied to create their account, or any email that they desire.
Wishpond can also encourage people to share your content on their social media sites with the addition of social media link icons.
To help design contests and promotions, users can opt choose between the applications within Wishpond. The applications will enable users to quickly create Essay contests, Vote contests, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Internet Marketing
Aside from making attractive marketing content, part of what makes an effective campaign is consistency. Following through with upgrading and engaging with clients long after their subscription is just as important.
As is the norm with other marketing tools, Wishpond makes it easy for users to create email campaigns. Users can start drip campaigns and even private mail effortlessly.
Users can also assign scores to prospects and sort them based on how they perform. In this manner, real-time analytics is possible and users can gauge the performance of their campaigns. Users may make emails and other content tailored to suit the activity and demographic of their target audience. This leads to higher conversion rates due to the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, along with access to these features:
The Growth plan is $129 a month and can be used by unlimited users to manage as much as 1 million clients. It unlocks the full suit of Wishpond’s attributes and will have an implementation and training program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Like Gating
It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users using their internet marketing: from the brand new start-up to big businesses. I can say that the cost for every plan is reasonable enough for the features and services that they offer.
Overall, Wishpond is a excellent product. About which strategy is best, only you can answer that. But, a good deciding point is the number of clients and customers that your business can accommodate. The Basic plan is more than enough for 1000 clients. Sure, the Guru program offers more analytics tools and the promotions and contest builder all for an additional $33 per month. But, what you get from it is limited by how many clients your business can cater to.
The things that can be made out of Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users won’t find it tough to create the marketing content that they want with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Like Gating
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond incorporate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with mails made with third party email marketing software. The full list of compatible software is on Wishpond’s website.
Q: Can Wishpond be used on already existing sites?
A; Yes. The designs made out of Wishpond can be incorporated into sites made with WordPress as well as sites with personal domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.