It is said that the most significant thing about business is the place. This could have been true in the days before the advent of the internet, but it seems that now, marketing is what determines the success of a company.
Starting a business nowadays is still all about the place, but now it ought to be about getting your brand to stick out in the most aggressive real estate market: the net. On the internet, attention is a valuable resource that everybody is fighting for. This is why advertising has shifted its priority towards online marketing. Wishpond is among those products that aims to make online marketing easier and much more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an online advertising solution to take care with all the actions needed to create a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the perfect marketing tool for you?
Characteristics: How can Wishpond Help Your Business? Wishpond Marketing Reviews
Build Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a brand new and modern vibe. Programming knowledge is not necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The elements prepared for building include multimedia as photographs and videos, and text boxes, as well as elements that site visitors can interact with such as selection icons, buttons that link to social media sites, and forms. Adding and altering the contents of text boxes just need a double click.
Wishpond also comes with a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the user likes to. The included templates also adapt automatically to any size of screen, so users can be sure that the quality of the landing pages are consistent regardless of device used. All landing pages created with this tool are also mobile responsive, and will interact perfectly with mobile devices.
Add Pop-ups and Forms to Your Landing Page Wishpond Marketing Reviews
Aside from landing page templates, Wishpond also gives users plenty of options when it comes to the appearance of forms found in the landing page. Besides the basic text field, users may also include fields for other purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of options have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages to be able to encourage interaction while keeping the clean and modern look of the webpage. The pop-ups available can come in the form of entry pop-ups that appear once a visitor has arrived on the page, or even ones that trigger if visitors scroll down the page or invest a fixed period of time on it.
Pop-ups can also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to acquire clients, exit pop-ups will also be available. They appear if visitors opt to leave your landing page.
What is better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, like other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily create copies of the landing page and customize them individually. After creating several landing pages, users can then benefit from the A/B testing feature that accompanies Wishpond.
A/B testing means that users can draw and compare data to see which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to input data in the forms. This is essential for landing pages which aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to input their email addresses and other particulars. In a nutshell, A/B testing allows users know which elements and designs are better than others when it comes to customer engagement.
Data that may be fetched include analytics, which provides a summary on the performance of all marketing campaigns generated via Wishpond. This may also be used to know the likelihood that a link is clicked by visitors of the page.
A/B testing can also let users know how lots of the web site visitors interact and input data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing may be used to compare the data between people.
Manage Contests and Promos Wishpond Marketing Reviews
Contests and promos can help your company collect email addresses and have them subscribe to a newsletter to be able to notify them of prospective products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users ease contests on social networking sites like facebook. When run on Facebook for example, then people can join competitions by providing them an option to subscribe to a newsletter with the email that they supplied to make their own accounts, or any email that they desire.
Wishpond can also encourage people to share your articles on their social media sites with the inclusion of social media link icons.
To help design contests and promotions, users can opt choose between the applications within Wishpond. The software will enable users to quickly create Essay contests, Vote contests, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Apart from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with updating and engaging with customers long after their subscription is just as important.
As is the standard with other marketing tools, Wishpond makes it simple for users to create email campaigns. Users can begin drip campaigns and even private mail effortlessly.
Users can also assign scores to leads and sort them based on how they perform. This way, real-time analytics is possible and consumers can gauge the performance of the campaigns. Users may make emails and other content tailored to suit the activity and demographic of their target market. This contributes to higher conversion rates because of the better targeted, personalized emails.
The Basic program goes for $45 per month for 1 user and includes free email and live chat, may be used to manage up to 1000 contacts, as well as access to the following features:
The Growth plan is $129 a month and may be used by unlimited users to manage as much as 1 million clients. It unlocks the complete suit of Wishpond’s attributes and will have an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Marketing Reviews
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users with their internet marketing: from the brand new start-up to big companies. I can say that the cost for every plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a excellent product. About which plan is best, only you can answer that. But, a good deciding point is that the number of customers and customers that your business can accommodate. The simple plan is more than sufficient for 1000 clients. Sure, the Pro plan offers more analytics tools as well as the promotions and competition builder all for an extra $33 per month. But, what you get from it’s limited by how many customers your company can cater to.
The things which can be made out of Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users will not find it tough to make the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Marketing Reviews
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s programs have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained from the interaction with mails made out of third party email marketing software. The full list of compatible applications is on Wishpond’s web site.
Q: Could Wishpond be used on already existing websites?
A; Yes. The designs made out of Wishpond can be integrated into websites made with WordPress and even websites with private domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.