It is said that the most important thing about business is the location. This might have been true in the days before the arrival of the world wide web, but it seems that today, marketing is what determines the success of a business.
Starting a company nowadays is still all about the location, but now it should be about getting your brand to stand out in the most aggressive real estate market: the internet. On the world wide web, attention is a valuable resource that everybody is fighting for. This is the reason advertising has changed its priority towards online marketing. Wishpond is among those products that aims to make online marketing easier and more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an online marketing solution to take care with all the actions needed to make a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the right marketing tool for you?
Characteristics: How can Wishpond Help Your Organization? Wishpond Nedir
Construct Effective Landing Pages
Wishpond makes it easy for users to create landing pages with a fresh and modern vibe. Programming knowledge is not necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components prepared for building include multimedia as photographs and videos, and text boxes, as well as elements that site visitors can interact with such as selection icons, buttons which link to social media websites, and forms. Adding and changing the contents of text boxes just need a double click.
Wishpond also comes with a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the user likes to. The included templates also adjust automatically to any size of display, so users can be sure that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also mobile responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms to Your Landing Page Wishpond Nedir
Aside from landing page templates, Wishpond also gives users plenty of options when it comes to the look of forms found in the landing page. Aside from the fundamental text field, users may also include fields for additional purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of options have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups can also be added to landing pages in order to encourage interaction while keeping the modern and clean appearance of the page. The pop-ups available can come in the form of entry pop-ups that appear once a visitor has arrived on the page, or even ones that activate if visitors scroll down the page or invest a fixed amount of time on it.
Pop-ups can also be set to be triggered once visitors click on a submit button to act as a confirm button. For final attempts to get clients, exit pop-ups will also be offered. They show up if visitors decide to leave your landing page.
What is better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of their landing page and customize them individually. After creating several landing pages, users can then take advantage of the A/B testing feature that comes with Wishpond.
A/B testing means that consumers can fetch and compare data to determine which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to input data in the types. This is important for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to enter their email addresses and other particulars. In short, A/B testing allows users know which components and layouts are better than others when it comes to visitor participation.
Data which may be fetched include analytics, which provides a summary on the performance of all marketing campaigns created via Wishpond. This may also be used to know the likelihood that a link is clicked by people of the page.
A/B testing can also let users know how many of the website visitors interact and enter data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing may be used to compare the data between visitors.
Manage Contests and Promos Wishpond Nedir
Contests and promos can help your company collect email addresses and have them subscribe to a newsletter to be able to inform them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social media websites such as Facebook. When run on Facebook for example, then people can join competitions by giving them an option to subscribe to your newsletter with the email that they supplied to create their account, or any email that they desire.
Wishpond can also encourage people to share your content on their social media sites with the inclusion of social media link icons.
To help design contests and promotions, users can opt pick between the applications within Wishpond. The software will enable users to quickly create Essay competitions, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Aside from making attractive marketing content, part of what makes an effective campaign is consistency. Following through with upgrading and engaging with clients long after their subscription is just as significant.
As is the standard with other marketing tools, Wishpond makes it easy for users to create email campaigns. Users can begin drip campaigns and even personal mail effortlessly.
Users can also assign scores to leads and sort them based on how they perform. This way, real-time analytics is possible and consumers can gauge the performance of their campaigns. Users may make emails and other content tailored to suit the demographic and activity of their target audience. This leads to higher conversion rates due to the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, may be used to manage up to 1000 contacts, along with access to these features:
The Growth plan is $129 per month and may be used by unlimited users to handle up to 1 million clients. It unlocks the full suit of Wishpond’s features and will have an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Nedir
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users using their internet marketing: from the brand new start-up to big businesses. I can say that the price for every plan is reasonable enough for the features and services that they offer.
Overall, Wishpond is a great product. About which strategy is best, only you can answer that. But, a great deciding point is that the number of customers and customers that your business can accommodate. The simple plan is more than sufficient for 1000 clients. Sure, the Pro program offers more analytics tools and the promotions and competition builder all for an additional $33 per month. However, what you get from it’s limited by how many customers your business can cater to.
The things that can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users won’t find it hard to create the marketing content that they want with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Nedir
Q: Does Wishpond offer a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond incorporate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with mails made out of third party email marketing software. The entire list of compatible applications is on Wishpond’s web site.
Q: Could Wishpond be used on already existing sites?
A; Yes. The designs made with Wishpond can be integrated into websites made with WordPress and even sites with private domains owned by the consumer.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.