Wishpond Roadmap

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It is said that the most important thing about business is the location. This might have been true in the days before the arrival of the internet, but it appears that now, marketing is what determines the success of a business.

Starting a company nowadays is still all about the place, but now it ought to be about getting your brand to stick out in the most competitive real estate market: the internet. On the world wide web, attention is a precious resource that everybody is fighting for. This is the reason advertising has shifted its priority towards online marketing. Wishpond is among those products that aims to make online marketing easier and more effective.

Wishpond is a software company based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.

With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an online advertising solution to take care with all the steps necessary to make a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the perfect marketing tool for you?

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Features: How can Wishpond Help Your Business? Wishpond Roadmap

Build Effective Landing Pages

Wishpond makes it easy for users to make landing pages with a brand new and contemporary vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.

The elements ready for building include multimedia as photos and videos, and text boxes, in addition to elements that site visitors can interact with such as selection icons, buttons which link to social media sites, and forms. Adding and changing the contents of text boxes just need a double click.

Wishpond also features a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adapt automatically to any size of display, so users can be sure that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also portable responsive, and will interact flawlessly with mobile devices.

Those with knowledge on CSS and Javascript programming may utilize the landing page builder’s advanced CSS and Javascript editor. This provides for more comprehensive landing page personalization. To give a landing page an even more stylish finish, Wishpond makes it effortless to make a Parallax effect for landing pages. The Parallax effect is that smooth, subtle effect that makes it seem that images are moving, far from what is possible with GIFs.

Insert Pop-ups and Forms to Your Landing Page Wishpond Roadmap

Apart from landing page templates, Wishpond also gives users plenty of options when it comes to the appearance of forms found in the landing page. Aside from the basic text field, users may also include fields for other purposes like for:

  • Uploading files and documents;
  • Drop down menus to make a list of alternatives have a cleaner look;
  • and checkboxes and radio buttons.

Pop-ups can also be added to landing pages to be able to encourage interaction while maintaining the clean and modern look of the webpage. The pop-ups available can come in the shape of entry pop-ups that appear after a visitor has arrived on the page, or even ones that trigger if visitors scroll down the page or invest a fixed period of time on it.

Pop-ups may also be set to be triggered once people click on a submit button to act as a confirm button. For final attempts to acquire customers, exit pop-ups will also be available. They show up if visitors decide to leave your landing page.

What’s better is that pop-ups can be added to other pages of the user’s websites.

Adding forms and pop-ups are also drag and drop, like other elements of the landing page.

Wishpond Roadmap

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Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance

We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily create copies of the landing page and customize them individually. After creating several landing pages, users may then benefit from the A/B testing feature that comes with Wishpond.

A/B testing means that users can draw and compare data to determine which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to enter data in the types. This is important for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to enter their email addresses and other particulars. In short, A/B testing lets users know which components and layouts are better than others when it comes to customer participation.

Data that may be fetched include stats, which provides a summary on the performance of all marketing campaigns created via Wishpond. This can also be used to know the likelihood that a link is clicked by visitors of the page.

A/B testing can also let users know how lots of the web site visitors interact and input data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing may be used to compare the data between visitors.

Manage Contests and Promos Wishpond Roadmap

Contests and promos can help your company collect email addresses and have them subscribe to a newsletter to be able to notify them of prospective products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.

Wishpond lets users facilitate contests on social media sites like facebook. When run on Facebook for example, then people can join competitions by providing them an option to subscribe to a newsletter with the email that they supplied to make their account, or any email that they want.

Wishpond can also encourage people to share your content on their social media sites with the addition of social networking link icons.

To help design contests and promotions, users can opt choose between the software within Wishpond. The software will enable users to quickly create Essay competitions, Vote contests, Video contests, Referral competitions, and even Sweepstakes.

Automate Your Internet Marketing

Aside from making attractive advertising content, part of what makes an effective campaign is consistency. Following through with updating and engaging with clients long after their subscription is just as important.

As is the norm with other marketing tools, Wishpond makes it easy for users to create email campaigns. Users can begin drip campaigns and even private mail with ease.

Users can also assign scores to leads and sort them based on how they perform. This way, real-time analytics is possible and users can gauge the performance of the campaigns. Users can make emails and other content tailored to suit the activity and demographic of their target market. This contributes to higher conversion rates because of the better targeted, personalized emails.

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Pricing

The Basic plan goes for $45 per month for 1 user and includes free email and live chat, may be used to handle up to 1000 contacts, as well as access to the following features:

Marketing automation

Website popups

Landing pages

Forms

The Pro plan goes for $78 per month and can be used by 5 users to manage 2500 contacts. It has all the characteristics of this basic plan but provides more customization with CSS and Javascript, A/B testing, promotions and contests, and direct management.

The Growth plan is $129 a month and may be used by unlimited users to handle as much as 1 million clients. It unlocks the complete suit of Wishpond’s features and will come with an implementation and training program.

Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?

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Final Thoughts: Wishpond Roadmap

It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users using their online marketing: from the brand new start-up to large companies. I can say that the cost for each plan is reasonable enough for the features and services that they offer.

Overall, Wishpond is a great product. About which strategy is best, only you can answer that. However, a great deciding point is the number of customers and customers that your company can accommodate. The Basic plan is more than enough for 1000 clients. Sure, the Pro plan offers more analytics tools and the promotions and competition builder all for an extra $33 per month. However, what you get from it’s limited by how many customers your business can cater to.

The things that can be made with Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users will not find it hard to create the marketing content that they need with Wishpond.

I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!

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FAQ Wishpond Roadmap

Q: Does Wishpond offer a free trial?

A: Yes. All 3 of Wishpond’s programs have a 14-day free trial.

Q: Does Wishpond integrate with other Email Marketing software?

A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with emails made out of third party email marketing program. The entire list of compatible software is on Wishpond’s website.

Q: Could Wishpond be used on already existing sites?

A; Yes. The designs made with Wishpond can be incorporated into sites made with WordPress as well as websites with personal domains owned by the user.

Q: Is Wishpond compatible with Linux?

A: Yes. Wishpond is compatible with Windows, Mac, and Linux.

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