They say that the most important thing about business is the location. This might have been true in the days before the arrival of the internet, but it seems that today, marketing is what decides the success of a company.
Starting a company today is still all about the location, but now it ought to be about getting your brand to stick out at the most aggressive real estate market: the internet. On the internet, attention is a precious resource that everybody is fighting for. This is why marketing has changed its priority towards online marketing. Wishpond is one of those products that aims to make online marketing easier and more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new applications on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an online marketing solution to take care with all the steps necessary to make a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the right marketing tool for you?
Characteristics: How can Wishpond Help Your Organization? Wishpond Support
Construct Effective Landing Pages
Wishpond makes it easy for users to create landing pages with a brand new and contemporary vibe. Programming knowledge is not necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components prepared for building include multimedia as photographs and videos, and text boxes, as well as elements that website visitors can interact with such as selection icons, buttons that link to social media sites, and forms. Adding and altering the contents of text boxes simply need a double click.
Wishpond also features a broad number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adapt automatically to any size of display, so users can be sure that the quality of the landing pages are consistent regardless of device used. All landing pages created with this tool are also mobile responsive, and will interact flawlessly with mobile devices.
Insert Pop-ups and Forms to Your Landing Page Wishpond Support
Aside from landing page templates, Wishpond also gives users plenty of options when it comes to the appearance of forms found in the landing page. Aside from the fundamental text field, users can also include fields for other purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages to be able to encourage interaction while maintaining the clean and modern appearance of the webpage. The pop-ups available can come in the shape of entry pop-ups that appear after a visitor has arrived on the webpage, or even ones that activate if visitors scroll down the page or spend a set amount of time on it.
Pop-ups can also be set to be triggered once people click on a submit button to serve as a confirm button. For final attempts to acquire clients, exit pop-ups are also available. They appear if visitors decide to leave your landing page.
What is better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of the landing page and customize them individually. After creating several landing pages, users may then benefit from the A/B testing feature that accompanies Wishpond.
A/B testing means that consumers can fetch and compare data to see which landing page styles are more effective when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to input data in the types. This is important for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to input their email addresses and other particulars. In short, A/B testing lets users know which elements and layouts are better than others when it comes to customer participation.
Data that may be fetched include stats, which provides a summary on the performance of all marketing campaigns generated via Wishpond. This may also be used to know the likelihood that a link is clicked by visitors of the page.
A/B testing may also let users know how lots of the web site visitors interact and enter data on the forms included on the landing pages. If the visitors allow tracking, then A/B testing can be used to compare the data between people.
Manage Contests and Promos Wishpond Support
Contests and promos can help your business collect email addresses and have them subscribe to your newsletter to be able to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: just a few clicks, then drag and drop.
Wishpond lets users ease contests on social networking sites like facebook. When run on Facebook for example, then people can join contests by providing them an option to subscribe to your newsletter with the email that they supplied to create their own accounts, or any email that they desire.
Wishpond can also encourage visitors to share your content on their social networking sites with the inclusion of social networking link icons.
To help design promotions and contests, users can opt choose between the software within Wishpond. The applications will enable users to quickly create Essay competitions, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Internet Marketing
Apart from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with updating and engaging with clients long after their subscription is just as significant.
As is the norm with other marketing tools, Wishpond makes it easy for users to create email campaigns. Users can start drip campaigns and even personal mail effortlessly.
Users can also assign scores to prospects and sort them based on how they perform. This way, real-time analytics is possible and users can gauge the performance of their campaigns. Users can make emails and other content tailored to suit the demographic and activity of their target market. This leads to higher conversion rates because of the better targeted, personalized emails.
The Basic plan goes for $45 per month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, as well as access to the following features:
The Growth plan is $129 a month and may be used by unlimited users to handle as much as 1 million clients. It unlocks the full suit of Wishpond’s features and will come with an implementation and training program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Support
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users using their online marketing: from the brand new start-up to large businesses. I can say that the price for every plan is reasonable enough for the features and services that they offer.
Overall, Wishpond is a great product. About which strategy is best, only you can answer that. But, a great deciding point is that the number of customers and customers that your company can accommodate. The Basic plan is more than sufficient for 1000 customers. Sure, the Guru plan offers more analytics tools as well as the promotions and competition builder all for an extra $33 per month. However, what you get from it’s limited by how many customers your company can cater to.
The things that can be made out of Wishpond look sleek and match for modern online marketing. The intuitive user interface also reflects this. Users will not find it tough to create the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Support
Q: Does Wishpond offer a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with emails made with third party email marketing software. The full list of compatible software is on Wishpond’s website.
Q: Could Wishpond be used on already existing websites?
A; Yes. The designs made with Wishpond can be integrated into sites made with WordPress and even sites with personal domains owned by the consumer.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.