It is said that the most significant thing about business is the location. This might have been true in the days before the arrival of the world wide web, but it appears that now, marketing is what determines the success of a company.
Starting a company nowadays is still all about the place, but now it ought to be about getting your brand to stand out at the most aggressive real estate market: the internet. On the world wide web, attention is a precious resource that everybody is fighting for. This is why advertising has changed its priority towards online marketing. Wishpond is one of those products that aims to make online marketing easier and more effective.
Wishpond is a software company based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new applications on the rise to set themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an online advertising solution to take care with all the actions necessary to make a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the perfect marketing tool for you?
Features: How can Wishpond Assist Your Organization? Wishpond Vs Aweber
Build Effective Landing Pages
Wishpond makes it easy for users to make landing pages with a brand new and modern vibe. Programming knowledge isn’t necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components ready for building include multimedia as photographs and videos, and text boxes, in addition to elements that site visitors can interact with such as selection icons, buttons that link to social media sites, and forms. Adding and altering the contents of text boxes simply need a double click.
Wishpond also comes with a wide number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of display, so users can be sure that the quality of the landing pages are consistent regardless of device used. All landing pages created with this tool are also mobile responsive, and will interact perfectly with mobile devices.
Insert Pop-ups and Forms into Your Landing Page Wishpond Vs Aweber
Aside from landing page templates, Wishpond also gives users a lot of options when it comes to the appearance of forms found in the landing page. Besides the fundamental text field, users can also include fields for additional purposes like for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups may also be added to landing pages in order to encourage interaction while maintaining the modern and clean look of the webpage. The pop-ups available can come in the form of entry pop-ups that show up after a visitor has arrived on the page, or even ones that trigger if visitors scroll down the page or invest a set period of time on it.
Pop-ups may also be set to be triggered once people click on a submit button to serve as a confirm button. For final attempts to acquire clients, exit pop-ups will also be offered. They show up if visitors decide to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of their landing page and customize them individually. After creating several landing pages, users can then take advantage of the A/B testing quality that comes with Wishpond.
A/B testing means that users can fetch and compare data to determine which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how probable visitors are to enter data in the types. This is important for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to enter their email addresses and other details. In a nutshell, A/B testing allows users know which components and layouts are better than others when it comes to visitor participation.
Data that can be fetched include analytics, which provides an overview on the performance of all marketing campaigns created via Wishpond. This can also be used to understand the likelihood that a link is clicked by people of the page.
A/B testing may also let users know how lots of the web site visitors interact and enter data on the forms included on the landing pages. If the visitors allow tracking, then A/B testing may be used to compare the data between people.
Manage Contests and Promos Wishpond Vs Aweber
Contests and promos can help your company collect email addresses and have them subscribe to your newsletter in order to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users ease contests on social media sites like facebook. When run on Facebook for example, then people can join competitions by providing them an option to subscribe to your newsletter with the email that they supplied to create their accounts, or any email that they desire.
Wishpond can also encourage visitors to share your articles on their social networking sites with the inclusion of social media link icons.
To help design promotions and contests, users can opt choose between the software within Wishpond. The applications will enable users to quickly create Essay contests, Vote contests, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Aside from making attractive marketing content, part of what makes an effective campaign is consistency. Following through with upgrading and engaging with customers long after their subscription is just as important.
As is the norm with other marketing tools, Wishpond makes it simple for users to create email campaigns. Users can start drip campaigns and even personal mail effortlessly.
Users can also assign scores to leads and sort them based on how they perform. This way, real-time analytics is possible and consumers can gauge the performance of the campaigns. Users may make emails and other content tailored to suit the demographic and activity of their target audience. This contributes to higher conversion rates due to the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, may be used to handle up to 1000 contacts, along with access to these features:
The Growth plan is $129 per month and may be used by unlimited users to handle up to 1 million clients. It unlocks the complete suit of Wishpond’s attributes and will have an implementation and training program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Vs Aweber
It’s always good to remember how important the right tool is for your business. Wishpond is a terrific product and will help all levels of users using their online marketing: from the brand new start-up to big businesses. I can say that the cost for each plan is reasonable enough for the features and services that they offer.
Overall, Wishpond is a excellent product. About which plan is best, only you can answer that. But, a great deciding point is that the number of clients and customers that your business can accommodate. The Basic plan is more than sufficient for 1000 customers. Sure, the Pro program offers more analytics tools and the promotions and contest builder all for an additional $33 per month. However, what you get from it’s limited by how many customers your business can cater to.
The things which can be made out of Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users won’t find it tough to create the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Vs Aweber
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s programs have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained from the interaction with mails made with third party email marketing program. The full list of compatible software is on Wishpond’s website.
Q: Can Wishpond be used on already existing websites?
A; Yes. The designs made out of Wishpond can be incorporated into websites made with WordPress and even sites with personal domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond is compatible with Windows, Mac, and Linux.