It is said that the most significant thing about business is the place. This might have been true in the days before the arrival of the world wide web, but it seems that today, marketing is what decides the success of a business.
Starting a business nowadays is still all about the location, but now it ought to be about getting your brand to stand out in the most aggressive real estate market: the net. On the internet, attention is a valuable resource that everyone is fighting for. This is why marketing has changed its priority towards internet marketing. Wishpond is one of the products that aims to make online marketing easier and much more effective.
Wishpond is a software firm based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to become an internet advertising solution to take care with all the steps necessary to create a successful campaign. While it has gained recognition for being among British Columbia’s best, is this the right marketing tool for you?
Features: How can Wishpond Help Your Business? Wishpond Wiki
Build Effective Landing Pages
Wishpond makes it easy for users to create landing pages with a brand new and modern vibe. Programming knowledge is not necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components prepared for building include multimedia as photos and videos, and text boxes, in addition to elements that site visitors can interact with such as selection buttons, icons that link to social media sites, and forms. Adding and changing the contents of text boxes simply need a double click.
Wishpond also comes with a wide number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the user likes to. The included templates also adjust automatically to any size of screen, so users can be sure that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also portable responsive, and will interact flawlessly with mobile devices.
Add Pop-ups and Forms to Your Landing Page Wishpond Wiki
Aside from landing page templates, Wishpond also gives users plenty of choices when it comes to the appearance of forms found in the landing page. Aside from the fundamental text field, users may also include fields for additional purposes like for:
- Uploading files and documents;
- Drop down menus to make a list of options have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups can also be added to landing pages to be able to encourage interaction while maintaining the clean and modern look of the page. The pop-ups available can come in the shape of entry pop-ups that appear after a visitor has arrived on the page, or even ones that activate if visitors scroll down the page or invest a set amount of time on it.
Pop-ups may also be set to be triggered once people click on a submit button to act as a confirm button. For final attempts to get clients, exit pop-ups will also be available. They appear if visitors opt to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, like other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of the landing page and customize them individually. After creating several landing pages, users may then take advantage of the A/B testing feature that accompanies Wishpond.
A/B testing means that consumers can draw and compare data to determine which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to input data in the types. This is essential for landing pages that aim to get visitors to subscribe to newsletters, seminars, and many more that requires visitors to enter their email addresses and other particulars. In short, A/B testing lets users know which elements and designs are better than others when it comes to visitor engagement.
Data that can be fetched include stats, which provides a summary on the performance of all marketing campaigns generated via Wishpond. This may also be used to know the likelihood that a link is clicked by visitors of the page.
A/B testing may also let users know how lots of the website visitors interact and input data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing can be used to compare the data between visitors.
Manage Contests and Promos Wishpond Wiki
Contests and promos can help your business collect email addresses and have them subscribe to your newsletter in order to notify them of prospective products and promos. Wishpond makes this as easy as creating landing pages: only a few clicks, then drag and drop.
Wishpond lets users facilitate contests on social media websites such as Facebook. When run on Facebook for example, then people can join contests by providing them an option to subscribe to your newsletter with the email that they provided to make their own account, or any email that they want.
Wishpond can also encourage people to share your articles on their social media sites with the inclusion of social networking link icons.
To help design promotions and contests, users can opt choose between the applications within Wishpond. The applications will enable users to quickly create Essay competitions, Vote competitions, Video competitions, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Apart from making attractive advertising content, part of what makes a successful campaign is consistency. Following through with upgrading and engaging with customers long after their subscription is just as significant.
As is the norm with other marketing tools, Wishpond makes it easy for users to make email campaigns. Users can begin drip campaigns and even private mail with ease.
Users can also assign scores to leads and sort them based on how they perform. In this manner, real-time analytics is possible and consumers can gauge the performance of their campaigns. Users can make emails and other content tailored to suit the activity and demographic of their target audience. This leads to higher conversion rates because of the better targeted, personalized emails.
The Basic program goes for $45 per month for 1 user and includes free email and live chat, may be used to handle up to 1000 contacts, along with access to these features:
The Growth plan is $129 per month and can be used by unlimited users to handle up to 1 million clients. It unlocks the complete suit of Wishpond’s attributes and will come with an implementation and coaching program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: Wishpond Wiki
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users using their online marketing: from the fresh start-up to big businesses. I can say that the cost for each plan is reasonable enough for the features and services that they offer.
In general, Wishpond is a excellent product. About which plan is best, only you can answer that. However, a great deciding point is the number of customers and customers that your company can accommodate. The Basic plan is more than sufficient for 1000 customers. Sure, the Pro plan offers more analytics tools as well as the promotions and contest builder all for an extra $33 per month. However, what you get from it is limited by how many customers your business can cater to.
The things which can be made with Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users won’t find it hard to make the marketing content that they want with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ Wishpond Wiki
Q: Does Wishpond offer a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond integrate with other Email Marketing software?
A: Yes, Wishpond can integrate nicely with Email Marketing software. Analytics can also be obtained in the interaction with mails made out of third party email marketing software. The full list of compatible applications is on Wishpond’s web site.
Q: Can Wishpond be used on already existing websites?
A; Yes. The designs made out of Wishpond can be incorporated into sites made with WordPress and even sites with private domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond Works with Windows, Mac, and Linux.