It is said that the most significant thing about business is the place. This could have been true in the days before the advent of the internet, but it seems that today, marketing is what decides the success of a company.
Starting a business today is still all about the location, but now it ought to be about getting your brand to stand out in the most aggressive real estate market: the net. On the world wide web, attention is a valuable resource that everyone is fighting for. This is the reason marketing has shifted its priority towards online marketing. Wishpond is among those products that aims to make online marketing easier and much more effective.
Wishpond is a software company based in British Columbia, which was featured in the Ready to Rocket list back in 2016. Ready to Rocket features new software on the rise to establish themselves in their respective categories.
With CEO and Founder Ali Tajeskandar, Wishpond was launched to be an internet marketing solution to take care with all the steps needed to create a successful campaign. While it has gained recognition for being one of British Columbia’s best, is this the right marketing tool for you?
Characteristics: How can Wishpond Assist Your Organization? WordPress Wishpond Plugin and Paid Service
Build Effective Landing Pages
Wishpond makes it easy for users to create landing pages with a fresh and modern vibe. Programming knowledge is not necessary, as putting together and editing elements of the landing page is all just a matter of drag and drops and double clicks.
The components ready for building include multimedia as photographs and videos, and text boxes, in addition to elements that website visitors can interact with such as selection buttons, icons which link to social media sites, and forms. Adding and changing the contents of text boxes simply need a double click.
Wishpond also features a wide number of templates, all completely customizable. Elements can be dragged and dropped in and out of the templates as much as the consumer likes to. The included templates also adjust automatically to any size of display, so users can make certain that the quality of the landing pages are consistent irrespective of device used. All landing pages created with this tool are also mobile responsive, and will interact perfectly with mobile devices.
Add Pop-ups and Forms into Your Landing Page WordPress Wishpond Plugin and Paid Service
Apart from landing page templates, Wishpond also gives users plenty of options when it comes to the appearance of forms found in the landing page. Besides the fundamental text field, users may also include fields for additional purposes such as for:
- Uploading files and documents;
- Drop down menus to make a list of alternatives have a cleaner look;
- and checkboxes and radio buttons.
Pop-ups can also be added to landing pages to be able to encourage interaction while keeping the clean and modern look of the page. The pop-ups available can come in the shape of entry pop-ups that show up after a visitor has arrived on the page, or even ones that activate if visitors scroll down the page or invest a fixed amount of time on it.
Pop-ups can also be set to be triggered once people click on a submit button to act as a confirm button. For final attempts to acquire clients, exit pop-ups will also be offered. They show up if visitors decide to leave your landing page.
What’s better is that pop-ups can be added to other pages of the user’s websites.
Adding forms and pop-ups are also drag and drop, similar to other elements of the landing page.
Landing Page Analytics: Get the Numbers on Your Landing Page’s Performance
We should never underestimate the power of data-driven decisions in our business. Wishpond users can easily make copies of their landing page and customize them individually. After creating several landing pages, users may then take advantage of the A/B testing quality that accompanies Wishpond.
A/B testing means that consumers can draw and compare data to see which landing page styles are more successful when it comes to visitor interaction rate and conversion rate, which lets users know how likely visitors are to input data in the forms. This is important for landing pages which aim to get visitors to subscribe to newsletters, seminars, and many more which requires visitors to enter their email addresses and other details. In a nutshell, A/B testing lets users know which components and designs are better than others when it comes to visitor engagement.
Data that can be fetched include stats, which provides an overview on the performance of all marketing campaigns created via Wishpond. This may also be used to know the likelihood that a link is clicked by people of the page.
A/B testing can also let users know how many of the web site visitors interact and enter data on the forms included on the landing pages. If the visitors allow monitoring, then A/B testing can be used to compare the data between people.
Manage Contests and Promos WordPress Wishpond Plugin and Paid Service
Contests and promos can help your business collect email addresses and have them subscribe to a newsletter to be able to notify them of future products and promos. Wishpond makes this as easy as creating landing pages: just a few clicks, then drag and drop.
Wishpond lets users ease contests on social media sites like facebook. When run on Facebook for example, then people can join contests by providing them an option to subscribe to your newsletter with the email that they provided to create their own account, or any email that they want.
Wishpond can also encourage people to share your content on their social media sites with the inclusion of social media link icons.
To help design contests and promotions, users can opt pick between the applications within Wishpond. The applications will enable users to quickly create Essay competitions, Vote contests, Video contests, Referral competitions, and even Sweepstakes.
Automate Your Online Marketing
Apart from making attractive marketing content, part of what makes a successful campaign is consistency. Following through with upgrading and engaging with customers long after their subscription is just as important.
As is the norm with other marketing tools, Wishpond makes it simple for users to make email campaigns. Users can start drip campaigns and even personal mail with ease.
Users can also assign scores to prospects and sort them based on how they perform. In this manner, real-time analytics is possible and consumers can gauge the performance of the campaigns. Users can make emails and other content tailored to suit the demographic and activity of their target market. This leads to higher conversion rates due to the better targeted, personalized emails.
The Basic plan goes for $45 a month for 1 user and includes free email and live chat, can be used to manage up to 1000 contacts, as well as access to these features:
The Growth plan is $129 per month and may be used by unlimited users to handle up to 1 million clients. It unlocks the full suit of Wishpond’s attributes and will have an implementation and training program.
Enough about pricing, just look at their cute panda logo. Isn’t that enough to try out their free trial?
Final Thoughts: WordPress Wishpond Plugin and Paid Service
It’s always good to remember how important the right tool is for your business. Wishpond is a great product and will help all levels of users using their internet marketing: from the fresh start-up to large businesses. I can say that the cost for each plan is reasonable enough for the features and services that they offer.
Overall, Wishpond is a excellent product. As to which strategy is best, only you can answer that. But, a good deciding point is that the number of clients and customers that your company can accommodate. The simple plan is more than enough for 1000 clients. Sure, the Guru plan offers more analytics tools and the promotions and competition builder all for an extra $33 per month. But, what you get from it is limited by how many clients your business can cater to.
The things which can be made with Wishpond look sleek and fit for modern online marketing. The intuitive user interface also reflects this. Users won’t find it tough to make the marketing content that they need with Wishpond.
I suggest you try Wishpond for free now and see how you like it. I’m pretty sure you’ll find it to be so helpful, you’ll smile like this guy right here!
FAQ WordPress Wishpond Plugin and Paid Service
Q: Does Wishpond provide a free trial?
A: Yes. All 3 of Wishpond’s plans have a 14-day free trial.
Q: Does Wishpond incorporate with other Email Marketing software?
A: Yes, Wishpond can integrate well with Email Marketing software. Analytics can also be obtained from the interaction with mails made out of third party email marketing software. The full list of compatible applications is on Wishpond’s website.
Q: Could Wishpond be used on already existing sites?
A; Yes. The designs made with Wishpond can be integrated into sites made with WordPress as well as websites with personal domains owned by the user.
Q: Is Wishpond compatible with Linux?
A: Yes. Wishpond Works with Windows, Mac, and Linux.